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Discover IQOS.

Hands exchanging IQOS Originals Duo holder and pocket charger in turquoise color. Hands exchanging IQOS Originals Duo holder and pocket charger in turquoise color.

WELCOME TO A SMOKE FREE FUTURE

Join millions of adult smokers who have switched from cigarettes to IQOS smoke-free alternatives.

Female hand holding IQOS Originals Duo holder and pocket charger in turquoise color.

No burning, no smoke.

Unlike cigarettes, IQOS doesn’t burn tobacco but heats it. That’s why there is no smoke and less smell.

Hands holding IQOS Originals Duo holder and pocket charger in turquoise color.
Turquoise IQOS Originals Duo device on a coffee table.

The taste of real tobacco.

Heated tobacco devices use carefully selected and processed tobacco to ensure an even heat that delivers tobacco taste and satisfaction comparable to cigarettes.

Female hand holding IQOS Originals Duo holder and pocket charger in turquoise color.

The taste of real tobacco.

Heated tobacco devices use carefully selected and processed tobacco to ensure an even heat that delivers tobacco taste and satisfaction comparable to cigarettes.

No burning, no smoke.

Unlike cigarettes, IQOS doesn’t burn tobacco but heats it. That’s why there is no smoke and less smell.

Hands holding IQOS Originals Duo holder and pocket charger in turquoise color.
Turquoise IQOS Originals Duo device on a coffee table.

Discover the difference

With IQOS, you get an alternative to cigarettes that delivers taste and satisfaction without fire or ash.

IQOS heats tobacco instead of burning it, that’s why there is no smoke. Aerosol generated during the use of IQOS evaporates much faster than smoke from cigarettes.

Important information: This product is not risk free and provides nicotine, which is addictive. Only for use by adults.

Unlike cigarettes, IQOS has no lit end or second-hand smoke.

IQOS generates less smell than cigarettes and is less likely to bother people around you.

Discover the difference

Heated Tobacco

Want to know more about IQOS heat-not-burn technology?

Learn more

Heated Tobacco

Want to know more about IQOS heat-not-burn technology?

Learn more

Want to chat?

We are here for you everyday from 8:00 to 22:00.

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Store locator

Find a local IQOS shop with our store locator

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Phone

Call 801 801 501 or 22 455 14 04. The cost of the call is in line with your operator's rate.

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Email

Send us your query. We will respond within 24 hours.

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Facebook

Visit our IQOS Facebook page and feel free to message us with any questions. We’ll get back to you in a few minutes.