English

The science and vision behind IQOS

IQOS combines science, technology and vision 

Iqos holder detail: Heat-Not-Burn Tobacco
Science

We believe in science. We believe it can change the lives of millions of smokers, who would otherwise continue to smoke. To this effect, we recruited scientists to work on an important idea: developing less harmful products that cigarette smokers can switch to if they don’t quit. Hundreds of scientists and engineers at PMI’s global Research and Development centers in Switzerland and Singapore have developed and evaluated IQOS, an innovative electronic device that heats and not burns tobacco. It produces a tobacco vapor that delivers tobacco taste and nicotine. 

Philip Morris Development Center
Light blue Iqos with a matching blue velvet cover

Learn more about some of the key pieces of scientific evidence on IQOS https://www.pmiscience.com/ 

Tested to the highest standards

IQOS has gone through robust scientific assessments, including, to date, 18 non-clinical and 10 clinical studies involving thousands of participants. The totality of evidence available shows that, while IQOS use is not risk-free, switching completely to IQOS presents less risk to your health than continuing to smoke cigarettes.

Blue Iqos on an orange board

Tested to the highest standards

Light blue Iqos with a matching blue velvet cover

IQOS has gone through robust scientific assessments, including, to date, 18 non-clinical and 10 clinical studies involving thousands of participants. The totality of evidence available shows that, while IQOS use is not risk-free, switching completely to IQOS presents less risk to your health than continuing to smoke cigarettes.

Blue Iqos on an orange board

Learn more about some of the key pieces of scientific evidence on IQOS https://www.pmiscience.com/ 

Why is heating better


Golden Iqos device on a table

By combining science and technology is how we developed a better alternative to continuing smoking. IQOS is changing for the better so that adult smokers, who would otherwise continue to smoke, can enjoy tobacco. IQOS heats tobacco instead of burning it for a simple reason: the burning of tobacco emits high amounts of harmful chemicals. IQOS HeatControl™ Technology prevents tobacco from burning, which means it significantly reduces the number and level of harmful chemicals emitted compared to cigarette smoke.

Golden Iqos device on a table Golden Iqos device on a table

   

Heating tobacco process - Iqos
Heating tobacco process - Iqos

   

Heating technology

When a cigarette is lit, the tobacco burns at temperatures of around 600°C. This burning process generates smoke and ash; when a smoker takes a puff, the temperature rises above 800°C at the burning tip. Cigarette smoke is a complex mixture of over 6000 chemical substances, around 100 of which have been linked to smoking-related diseases by public health authorities.

 

IQOS HeatControl™ Technology heats tobacco to a lower temperature (less than 350°C), ensuring that combustion does not occur. Because there is no combustion, IQOS does not produce smoke. 

Silver Iqos - detail of the holder button
Silver Iqos - detail of the holder button

This site contains information on a product containing tobacco and is reserved for smokers over 18 years old residing in Poland. All forms of tobacco are harmful and addictive. The administrator (controller) of your personal data is Philip Morris Polska Distribution Sp. z o.o., based in Kraków (31-982), al. Jana Pawła II 196 [PMPL-D]. Your data may be processed in order to: 1) conclude and execute a sales contract through the website, 2) conclude and implement a contract for the provision of services provided electronically in accordance with the terms of the website, 3) contact from PMPL-D, and/or 4) marketing of own PMPL-D products and services. The legal basis for processing is art. 6 paragraph 1 letter b) or f) of the General Data Protection Regulation (GDPR). Your data may be shared for these purposes by entities belonging to the Philip Morris International Inc. group of companies, including in particular Philip Morris International Management SA, based in Switzerland, av. de Rhodanie 50, 1007 Lausanne (full list of entities is available at www.pmi.com) and our subcontractors. Data processed in order to perform the contract will be processed for the duration of the contract and for the period of limitation of claims arising therefrom, including claims of public (tax) authorities. You have the following rights: a) access to data and receipt of copies, b) correction of data, c) deletion of data, d) limitation of data processing, e) objecting to processing, f) data transfer, g) lodging a complaint with the supervisory authority. Your data will not be processed in an automated manner and will not be profiled. Further information regarding data processing by PMPL-D can be found in the Privacy Notice at the bottom of the page.